Organizations looking to optimize their recruitment function through use of digital technologies often get to hear terms like Intelligent Automation (IA) or Smart Automation (SA) from marketing honchos and are promised the world through leverage of these technologies. However, most of the leaders are no wiser after hearing these market pitches and some of them even waste millions of dollars in implementing these technologies without low or no success. The issue lies in the limited understanding of these terms, what does they entail and what should be the nature of use and implementation which can result in ultimate success of these automation initiatives. Intelligent or smart automation can be considered as a set of new and emerging technologies such as Robotic Process Automation (RPA), Natural Language Processing (NLP) and machine learning. These different set of related technologies combine to achieve IA. IA can be leveraged across different parts of the rec...